What is Shopify and How Does it Work?

Santiago Sanches

- CTO

If you have been looking at ways to sell products online, then Shopify is a name you might have run into by now. Thanks to technological advancements, selling products online has become an excellent idea for a full-time job or side hustle for many folks. Here, we will talk a bit about Shopify – specifically; we’ll answer the question, “what is Shopify,” as well as how Shopify works and how you can use it to make money.

What is Shopify?

For those unfamiliar, Shopify is a cloud-based Software-as-a-Service shopping cart solution. The SaaS platform gives users access to a control panel to add products to the store and process orders. The platform offers free and paid design templates that you can use to create your eCommerce store.

But what sets Shopify apart from the rest is that it provides you with secure hosting for your website. This means you do not have to bother about your website going offline or getting hacked. A monthly subscription gets you 24/7 customer support via email, live chat, and phone calls. This way, Shopify provides a one-stop shop for those looking to sell their products online.

How Shopify Works

The first step you should take when choosing Shopify is to sign up for a 14-day free trial. This trial period should give you enough time to familiarize yourself with the platform’s different aspects and features; the best part is that you do not need to enter your credit card information. All you have to do is answer a few easy questions relating to your business and share your contact information.

During the trial period, you can create ad campaigns, add products, and customize the theme and layout of your Shopify website. Once you are familiar with the platform, you can then choose from one of the pricing plans.

Benefits of Shopify

Low Cost

One of the highlights of selling on Shopify is that it is relatively cheap compared to other options. So, how much will selling on Shopify cost you? There are two primary plans to choose from; a basic plan that costs around $29 per month and a mid-level plan that will cost you about $79 per month.

There is also an advanced Shopify plan that will cost you around $299 per month. This plan is for those who want to scale their business online using features such as advanced reporting and third-party calculated shipping rates.

In-Person and Online Options

Shopify gives multichannel merchants an easy way to sell online and in-person products. To access this option, you must sign up for the eCommerce store, and you will also gain access to the Shopify POS automatically.

This will allow you to complete in-person transactions and process payments via credit card. Since the online store and POS system will be synced, you can also keep track of every product in your inventory.

Shopify Add-Ons

Shopify offers more than 3,000 add-ons. These extensions make it easier for you to sell your products on the Shopify platform. The multitude of options also means that you can find the right wing for your online business.

There are plenty of other features that make Shopify the go-to choice for those who are looking to start selling products online. Additionally, with access to the Shopify Shipping module, dropshipping apps, mobile management, and various other integrations for Amazon and eBay, you can hit the ground running once you sign up for the Shopify platform.

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